Search engine giant Google has unveiled Project Navlekha to make online content relevant for more Indian users especially in local languages. It was unveiled along with host of upgrades of Google’s other products at fourth ‘Google for India’ event held in New Delhi. India is important market for Google as it is second largest population of internet users in the world. At present, amount of online content in Indian languages is only 1% of what is available in English.
Navlekha is word derived from Sanskrit meaning “a new way to write.” This project aims to bring 135,000 local language publishers online by making web hosting smooth and simple. It will allow local publishers who do not have websites to make their offline content fit for online publishing in less than a minute. It also comprises tool that uses Artificial Intelligence (AI) to allow publishers to simply scan documents or PDFs and create instant web pages on the platform. No expert digital knowledge is required in the process. Under Navlekha project, Google will help these publishers to receive training and support and a branded page domain for the first three years.