Current Affairs – June, 2015

Latest Current Affairs June, 2015 with Current Affairs, news summary on current events of National and International importance of June, 2015 for Banking, SSC, CLAT, UPSC, State PCS, IBPS, Railways and other Competitive Examinations.

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ASCI launches ASCIonline mobile app to curb misleading advertisements

Advertising Standard Council of India (ASCI) has launched ASCIonline, a mobile application in a bid to address misleading advertisements.

The application will provide consumers/users platform to report complaint services for misleading advertisements on a mobile apart from ASCI’s online complaint facility. It is India’s first consumer complaint mobile app.

The mobile app is available free of cost on playstore (for android devices) and istore (for apple devices).

Key features of ASCIOnline app

  • Consumer can file or report a complaint by simply providing advertisement details and objection.
  • Complaints may also include media files such as image or video or YouTube link of that advertisement.
  • The history of all previously registered complaints can be checked along with the latest status and other details.
  • Status of the complaints can be simply tracked by providing the tracking code of the complaint.
  • After change in status of complaint, consumers will receive automatic push notification.

About Advertising Standards Council of India (ASCI)

  • ASCI is a self-regulatory voluntary non-governmental organization (NGO) of the advertising industry in India.
  • Aim- To maintain and enhance the public’s confidence in advertising.
  • It was established in 1985 by three main constituents of advertising industry viz advertisers, advertising agencies and media.

Union Government launches NOWCAST and Insurance Web-Portals for Farmers

Union Government has launched NOWCAST weather alert system and Crop Insurance web portal for the benefit of farmers.

The new initiatives were launched by Union Agriculture Minister Radha Mohan Singh at a function held in New Delhi.

NOWCAST weather alert system will provide free SMS service alerts on extreme weather conditions (ex-hailstorm) to over one crore registered farmers on their mobile phones.

The free SMS alerts will be sent in Hindi, English and regional languages as per farmers’ request. It will be issued to farmers whose mobile phones are already registered on the government’s mKisan portal.

The data for NOWCAST service will be taken from India Meteorological Department’s (IMD’s) 146 weather stations. Apart from these stations, 17 doppler radars of IMD will also provide information in this SMS service.

Under this initiative, the extreme weather data originated from IMD will be updated on mKisan portal using a web service. Later, from mKisan portal the warnings regarding extreme weather conditions will be automatically transmitted by SMS to farmers located at district and block level.

Insurance Web-Portal ( will be used to create awareness and encourage farmers to insure their crops by taking advantage of existing three schemes.

They are Modified National Insurance Scheme (MNAIS), National Agriculture Insurance Scheme (NAIS) and Weather based Crop Insurance Scheme (WBCIS). Besides these schemes, Coconut Palm Insurance Scheme (CPIS) is also applicable in some parts of the country.