Swachh Bharat Mission Current Affairs
Ministry of Housing and Urban Affairs has partnered with Google to launch Loo Review campaign on Google Map. The joint campaign has been launched under aegis of Swachh Bharat Mission – Urban (SBM–U). It will run throughout October and November 2018 in an effort to increase awareness and ease of locating public toilets across India.
Loo Review campaign
This campaign aims to encourage all local guides in India to rate and review public toilets on Google Maps. It is part of feature which allows all citizens to locate public toilets in their cities on Google Maps, Search and t Assistant and also provide feedback on same. 500 plus cities in India with more than 30,000 toilets with name of “SBM Toilet” are currently live on Google Maps.
The campaign will involve and engage Local Guides in India to rate and review public toilets on Google Maps. Besides, use hashtag #LooReview will chance give chance to users to be featured on Google Local Guides’ social channels. Local Guides are people who will share reviews, photos, and knowledge on Google Maps to help people explore the world.
One of the objectives of the Swachh Bharat Mission – Urban (SBM – U) is to provide sanitation coverage through public toilet facilities across cities in India for achieving Open Defecation Free (ODF) status. With around 3400 cities across the country already have achieved ODF status and other cities gearing up towards same. This campaign will address need for ensuring ODF status is sustained through continuous usage and proper maintenance of public toilets.
The Union Ministry of Drinking Water & Sanitation has selected 10 more iconic sites under Phase III of Swachh Iconic Places (SIP) of Swachh Bharat Mission. The third phase of SIP was launched at Mana village which is situated close to Badrinath temple in Uttarakhand.
These 10 new sites under Phase III have joined 20 other iconic places selected under Phase I & II where special sanitation work is already underway. 10 new iconic sites are: Raghavendra Swamy Temple (Andhra Pradesh), Hazarduari Palace (West Bengal), Brahma Sarovar Temple (Haryana), Vidur Kuti (Uttar Pradesh), Mana village (Uttarakhand), Pangong Lake (J&K), Nagvasuki Temple (UP), Ima Keithal market (Manipur), Sabarimala Temple (Kerala) and Kanvashram (Uttarakhand).
Swachh Iconic Places (SIP)
SIP is an initiative of Ministry of Drinking Water and Sanitation under Swachh Bharat Mission and was launched in 2016. It was initiated as project to implement Prime Minister’s vision to take iconic places and their surroundings to higher standards of cleanliness (swachhata), so that all visitors benefit and also take away home message of cleanliness.
Implementation of SIP: It is collaborative project of Ministry of Drinking Water and Sanitation with three other central Ministries: Ministry of (M/o) Housing and Urban Affairs, M/o Culture, and M/o Tourism. It also involves local administrations in concerned states and public sector and private companies are also sponsoring partners.
Initiatives taken up under SIP: Improved sewage infrastructure, installation of Sewage Treatment Plant (STP), drainage facilities, improved sanitation facilities, water vending machines, solid and liquid waste management (SLWM) set-up, structure restoration, lighting arrangements, beautification of parks, roads maintenance, better transport facilities in approach and access areas besides at the main sites.
Phase I iconic places are: Ajmer Sharif Dargah, CST Mumbai, Kamakhya Temple, Golden Temple, Maikarnika Ghat, Meenakshi Temple, Shri Mata Vaishno Devi, Jagannath Temple, Taj Mahal and Tirupati Temple.
Phase II of Swachh Iconic Places: Gangotri, Yamunotri, Charminar, Mahakaleshwar Temple, Convent and Church of St. Francis of Assissi, Kalady, Gommateswara, BaidyanathDham, Gaya Tirth and Somnath temple.