TRIFED Current Affairs - 2019
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Prime Minister Narendra Modi launched Van Dhan Scheme of Ministry of Tribal Affairs and Tribal Cooperative Marketing Development Federation of India (TRIFED) during the celebrations of Ambedkar Jayanti (April 14) at Bijapur, Chattisgarh. PM also inaugurated first model Van Dhan Vikas Kendra under the scheme in Bijapur.
Van Dhan Scheme
The scheme aims at economic development of tribals involved in collection of Minor Food Produces (MFPs) by helping them in optimum utilization of natural resources and provide them sustainable livelihood. Under it, 10 Self Help Groups (SHGs) of 30 Tribal gatherers will be constituted.
The SHGs will then be trained and provided with working capital to add value to products they collect from forest. They will be able to market their products, by working under leadership of collector, not only within states but also outside states.
TRIFED will be provide all required training and technical support to SHGs. They will be trained on sustainable harvesting, collection, primary processing and value addition. They will be formed into clusters to aggregate their stock in tradable quantity and link them with facility of primary processing in Van Dhan Vikas Kendra.
Van Dhan Vikas Kendra will be established under scheme will provide skill upgradation and capacity building training and setting up of primary processing and value addition facility. It will be used for training of beneficiaries by providing them equipment and tools for primary level processing and infrastructure and building for housing.
The SHGs will supply their stock after primary processing to State Implementing Agencies or can directly tie up with corporate secondary processor. Big corporates will create secondary level value addition facility at district level and tertiary level value addition facility at state level under the PPP model.
The PPP model will be based on utilising Private entrepreneur skills in undertaking processing as well as marketing of the produce. The central and state governments will provide necessary support by creating infrastructure and providing enabling environment for undertaking value addition of systematic scientific lines.
The Tribal Cooperative Marketing Development Federation of India, (TRIFED), under Ministry of Tribal Affairs has launched E-Tribes India banners on e-commerce platforms like Amazon, Snapdeal, Paytm & GeM.
It also launched TRIFED’s websites-www.tribesindia.com, www.trifed.in and Retail Inventory Software and M-commerce app as part of Digital India Initiative. TRIFED’s Handbook for Retail Trade and TRIFED’s quarterly magazine ‘Tribes Haat’ was also launched.
TRIFED has developed its own e-commerce (electronic commerce) website i.e., tribesindia.com for sale of all its products and app to tap m-commerce (mobile commerce) too. The purpose of going digital will help in expansion of tribal commerce and availability of tribal products over large area. It will result in reaping greater benefits for tribal artisans.
For this purpose, TRIFED has entered into agreements with e-commerce platforms like Amazon and Snapdeal who will offer their customers various tribal products and produce through their portals to facilitate online sale. Also, Tribes India products are available on Flipkart and Paytm too. On the request of Ministry of Tribal Affairs, Ministry of Commerce has also made provision for sale of tribal products through TRIFED on Government e-Marketplace (GeM).
Tribal Cooperative Marketing Development Federation of India Limited (TRIFED)
TRIFED is multi-State Cooperative Society under Ministry of Tribal Affairs. It was established in August 1987 by then Ministry of Welfare under Multi State Cooperative Societies Act 1984 (which has now been replaced by Multi-State Cooperative Societies Act, 2002). It is headquartered in New Delhi.
It aims at promoting and marketing tribal products, tribal art and crafts within t country and abroad by providing marketing support to tribal products through its network of retail outlets. It also organizes exhibitions like National Tribal Craft Expo called “Aadi Mahotsav” etc. to promote and market tribal products. It also facilitates participation of tribal artisans to enable them to interact directly with art lovers to assess market needs.